JourneyScore tracks customer satisfaction. Since its creation, JourneyScore has yielded significant business results for users.
This tool automates the sending of a Net Promoter Score survey to a randomised selection of customer contacts. That’s a much truer measure of customer satisfaction; there’s no bias among survey participants. Instead, they’re selected by an algorithm that weights various customer engagement activities such as meetings and emails. Enlighten customers who have used JourneyScore report saving thousands of dollars because they catch issues much earlier than ever before and address them faster.
Incredible Customer Success Stories in 2019
The Sitecore-Azure integration has yielded some fantastic customer success stories for Enlighten in the past year. The integration fills a unique niche for customers; they previously didn’t have a solution that managed content, automated digital marketing, or provided any meaningful support for e-commerce initiatives.
One of the customer success stories comes from Te Wananga o Aotearoa, an organisation dedicated to providing holistic education throughout New Zealand. Transitioning their website to Sitecore enabled them to improve the customer experience by personalising the website’s interactions. There was an increase in enrollment thanks to better marketing, as well as improved student engagement due to tailored course recommendations through Sitecore Cortex’s AI capabilities and an intelligent personalisation rule.
Another success story comes from Gallagher, an animal management services firm. They’re using the latest digital and customer engagement tools to educate farmers on grazing management and to grow the market for Gallagher-branded solutions. Azure data lakes, Power BI analytics, and modern data warehousing are transforming this 80-year-old company.
The Microsoft NZ Partner Award
On September 16, 2019, Microsoft announced the finalists for its NZ Partner Award. Enlighten was nominated for its work with the Sitecore-Azure integration in the ‘Transforming Products’ category. This category recognises Microsoft partners who have reinvented products, services and business models using digital content to capitalise on emerging revenue opportunities.
Microsoft announced Enlighten Designs winners of this award on October 17 in Auckland. This and our Cloud for Good award are recognising the solutions managed, designed, built and implemented by our incredible team here at Enlighten. They represent the drive for excellence and dedication to building beautiful digital solutions.
For the past two decades, Enlighten has been focused on improving customer experiences for its clients. Our work with Sitecore and Microsoft Azure is crucial to achieving this goal. To learn more, contact us.