Real-time visuals key to AP election coverage

29 May 2018

Enlighten Designs creates visualisations for broadcast TV in America

Seattle, US, May 2018 - Half the world sees AP news coverage every day. An industry leader for over 170 years, the Associated Press (AP) is an independent, not-for-profit news cooperative that helps inform the world by generating 2,000 new stories every day. A core part of their business, the AP has counted the vote in U.S. elections since 1848.

Known for delivering up-to-the-minute results during key races, data journalism is central to these efforts at AP, including finding ways to report and visualise the real-time results worldwide. Enter Enlighten Designs and Microsoft technology, including Power BI, Power BI publish to web, and Azure cloud services.

Enlighten Designs is now a partner of choice for real-time elections coverage worldwide with major news outlets.

The power of the solution Enlighten Designs deployed was illustrated when Troy Thibodeaux, Data Journalism Editor at The Associated Press noted that “[w]e know election night coverage sees five times the amount of traffic as the next-day stories. Microsoft Power BI enabled us to deliver a powerful, first-class visualisation that rose to the challenge on election night. Using AP’s election data, the Power BI solution at times illustrated results faster than some of our internal monitoring systems.”

As the delivery partner for Microsoft’s Data Journalism Program, Enlighten Designs has been creating interactive visualisations for many global clients including Vox Media,, Wired, and Nascar.

To learn more about Enlighten Designs’ real-time visuals for broadcast TV, visit

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