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The Tech Frontier

Exploring Innovations and Ideas

  1. Do and don'ts of Cloud Data Architecture

    Power Apps as a Launchpad for Continual Improvement

    Enlighten Designs partnered with Microsoft to create a new breed of citizen developers at Auckland Airport.

  2. Enlighten Designs named finalist in New Zealand International Business Awards

    Hamilton-based website design and software development company, Enlighten Designs, has been shortlisted in the Best Emerging Business category for the prestigious New Zealand International Business Awards.

  3. Visualisation: The Key to No-Code Data Democracy

    No-code data visualisations are the key to data democracy – they make it easy for everyone to share insights about corporate data.

  4. Merging Design Thinking with Marketing

    For years, marketers were responsible for pushing a product out to customers, regardless of whether it met their needs. Design thinking stands in sharp contrast with that way of doing things: it’s about designing a product that meets customers’ needs. As a result, designers trained in this philosophy frequently clash with the marketing department, who still see part of their job as pushing products into the market. How can you resolve that conflict, so your marketing team doesn’t lock horns with the designers? We’ll explore what mindsets need to shift for less conflict and better products.

  5. Better Reporting with the Right Tech Tools: A Home Health Case Study

    Learn how Enlighten utilised Power BI’s data analytics to improve reporting for a home healthcare services provider in this case study

  6. Bridging the Gap with Data Journalism

    In this blog post we go in depth about Enlighten Designs’ role in Microsoft’s Data Journalism project, which leverages Power BI for data storytelling.

  7. How Your CMS Impacts Your Personalisation Choices

    The right content management system allows you to customise your site for a truly personalised user experience.

  8. Beginners Guide to AI in Marketing

    AI in marketing makes marketers more efficient and effective by allowing them to personalise content at scale.

  9. Is 2021 The Year You'll Move to the Cloud?

    2021 should be the year that you transition to a modern workplace and embrace digital transformation through the aid of cloud migration.

  10. Build Better Relationships with Marketing Automation Tools

    Marketing automation tools help you deliver personalised content to customers at scale, which builds long-lasting relationships.

  11. Why your collaboration tools are only as good as your culture

    Collaboration tools will only be successful as long as your workplace culture is collaborative.

  12. Why Cloud Is Safer than On-Prem

    The cloud is a safer place for your data than on-premises because providers prioritise cloud security and cloud data management techniques.

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