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The Tech Frontier

Exploring Innovations and Ideas

  1. Looking into how to address challenges faced in a modern workplace.

    Addressing 5 Top Challenges of the Modern Workplace

    The modern workplace isn’t without its challenges. We identify five of them and explains how Microsoft 365 can help.

  2. People at a table laughing around laptops.

    The Evolution of the Modern Workplace

    The modern workplace has evolved thanks to digital transformation. Microsoft Modern Workplace makes work collaborative and safe.

  3. What marketing technology tools can help your business?

    Which Martech Tools Best Support Customer Experience Strategies

    Every interaction you have with your customers is part of their customer experience (also known as CX). Since that's the case, shouldn’t you put a CX strategy in place that makes those interactions seamless, intuitive, and altogether positive?

  4. 5 Ways Martech Shapes Your Marketing Department Today

    To say that martech is playing an ever-growing role in the modern marketing department would be untrue. Rather, martech is remaking the marketing department completely. Now, the modern marketing department can drive customer experience for better business results.

  5. Art and Science: A Look at the Modern Marketing Organisation

    The modern marketing organisation is a combination of art and science – specifically, agency employees with creative backgrounds, who are using cutting-edge technologies to personalise messages and tell compelling stories. The traditional marketing organisation has evolved. What does this mean for marketers today?

  6. Which Processes Can Be Automated in a Modern Data Estate?

    What tasks within a modern data estate can be automated? What other advantages can automation deliver? How can Microsoft Azure help you automate your modern data estate?

  7. Achieve Scalability with a Modern Data Estate

    Achieve true business scalability with a modern data estate. Enlighten's article shows how to leverage data for growth & future-proof your operations.

  8. Data Warehouse Modernisation: What's Your Strategy?

    You’re probably familiar with the saying ‘failing to plan is planning to fail.’ This is definitely applicable to modernising your data warehouse. For this project to be successful, you need a carefully planned strategy.

  9. Understanding the Two Main Functions of the Modern Data Warehouse

    How can a modern data warehouse benefit your business? Here are some business cases for a modern data warehouse, along with information about the role Microsoft Azure plays.

  10. Enlighten Designs' CMO Breakfast: What Does the Future of Digital Marketing Hold?

    What does the future of digital marketing hold? That was the question asked at Enlighten Design’s recent breakfast for CMOs. Representatives from Enlighten and Microsoft New Zealand shared their thoughts about how the marketing landscape is changing and what CMOs can do to keep a competitive edge.

  11. Why "Tell Me a Story" Should Be a Digital Marketer's Mantra

    Since the dawn of time, one thing has remained the same: the human brain is hardwired for stories. It’s how we communicate information. Think of the last conversation you had with someone, and focus on what that person shared with you and you with them. That’s right, you each had stories to share.

  12. Enlighten Designs Wins Microsoft Partner Cloud for Good Award

    Enlighten Designs announced winners of the 2019 Microsoft NZ Partner Cloud for Good Award for Ground-Breaking Environmental Project

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Elevating Excellence: Our Microsoft Partnership!

Our ongoing collaboration with Microsoft brings you the best in innovation and technology.

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